Greenfield Pastures Farm Ltd is committed to protecting your privacy and handling your personal data in a lawful, fair, transparent, and secure manner. This Privacy Policy explains how we collect, use, disclose, store, and protect personal information in connection with our farming operations, sales, enquiries, deliveries, website interactions, and other business activities.
1. Introduction and company information
This Privacy Policy applies to personal data processed by Greenfield Pastures Farm Ltd as the data controller.
Company details:
- Company name: Greenfield Pastures Farm Ltd
- Address: Unit 4, Willow Farm Business Park, Station Road, Barrow-upon-Humber, DN19 7DZ, UK
- Email: [email protected]
- Phone: +44 1422 589 734
This policy applies to personal data we collect from customers, prospective customers, suppliers, contractors, visitors, website users, and any other individuals with whom Greenfield Pastures Farm Ltd interacts in the ordinary course of business.
2. Data collection and processing
We may collect and process the following categories of personal data:
- Identity data: name, title, employer or business name, and related identifiers.
- Contact data: address, email address, telephone number, and delivery details.
- Transaction data: purchase history, payment records, invoices, and order details.
- Communication data: correspondence with us, including emails, phone calls, and enquiry forms.
- Technical data: IP address, browser type, device information, and website usage data.
- Marketing data: preferences regarding updates, offers, or newsletters where applicable.
- Supplier and contractor data: business contact details, account information, compliance information, and service records.
We may collect personal data directly from you, through our website, by telephone, by email, during site visits, or from third parties such as payment providers, delivery services, business partners, or publicly available sources where lawful.
We only process personal data to the extent necessary for legitimate business and legal purposes relevant to our farming operations.
3. Purpose of data processing
Greenfield Pastures Farm Ltd may process personal data for the following purposes:
- To respond to enquiries and provide quotations, information, or customer support.
- To supply goods and services, manage orders, and arrange delivery or collection.
- To manage supplier, contractor, and business relationships.
- To process payments, maintain accounting records, and manage invoices.
- To operate, secure, and improve our website, communications, and internal systems.
- To comply with legal, regulatory, tax, accounting, and record-keeping obligations.
- To conduct business administration, planning, and operational management.
- To send marketing communications where permitted by law and, where required, with your consent.
- To establish, exercise, or defend legal claims.
4. Legal basis for processing
We process personal data only where we have a lawful basis to do so. Depending on the context, the legal bases may include:
- Performance of a contract: where processing is necessary to enter into or fulfil a contract with you.
- Compliance with a legal obligation: where we must process data to meet applicable legal requirements.
- Legitimate interests: where processing is necessary for our legitimate business interests, provided those interests are not overridden by your rights and freedoms.
- Consent: where you have given clear consent, for example for certain marketing communications or optional data uses.
- Vital interests: where necessary to protect someone’s life or safety in exceptional circumstances.
Where we rely on legitimate interests, these may include operating and improving our business, communicating with customers and suppliers, preventing fraud, ensuring network and information security, and maintaining proper records.
5. Data sharing and third parties
We may share personal data with third parties where necessary and lawful for the purposes described in this policy. These may include:
- Professional advisers such as accountants, lawyers, insurers, and auditors.
- IT, hosting, cloud storage, and website service providers.
- Payment processors and banking institutions.
- Delivery, logistics, and collection providers.
- Business partners, subcontractors, and suppliers involved in fulfilling orders or services.
- Public authorities, regulators, law enforcement, or courts where required by law.
We require third parties that process personal data on our behalf to do so under appropriate confidentiality and security obligations and only in accordance with our instructions or applicable law.
We do not sell personal data.
6. Data transfer to third countries
Where personal data is transferred outside the United Kingdom, we will take appropriate steps to ensure that the transfer is lawful and that the data remains protected. This may include using:
- adequacy regulations or decisions where available;
- standard contractual clauses or equivalent safeguards;
- binding contractual commitments with recipients;
- additional technical and organisational security measures where appropriate.
If you would like further information about international data transfers, you may contact us using the details provided below.
7. Storage duration
We retain personal data only for as long as reasonably necessary to fulfil the purposes for which it was collected, including for legal, accounting, tax, reporting, and business record-keeping requirements.
The retention period depends on the type of data and the purpose of processing. In general:
- customer and supplier records are kept for the duration of the relationship and for a reasonable period thereafter;
- financial and tax records are retained for the period required by applicable law;
- communications and enquiries are retained for as long as needed to manage the matter and related follow-up;
- website and technical logs are retained for a limited period unless needed for security, troubleshooting, or legal purposes.
When personal data is no longer required, we will delete it, anonymise it, or securely destroy it.
8. User rights (access, rectification, erasure, restriction, data portability, objection)
Subject to applicable law, you may have the following rights in relation to your personal data:
- Access: to request confirmation of whether we process your personal data and to obtain a copy of it.
- Rectification: to request correction of inaccurate or incomplete personal data.
- Erasure: to request deletion of personal data in certain circumstances.
- Restriction: to request that we limit processing in certain circumstances.
- Data portability: to receive certain personal data in a structured, commonly used, machine-readable format and, where technically feasible, have it transmitted to another controller.
- Objection: to object to processing based on legitimate interests and to object at any time to direct marketing.
To exercise any of these rights, please contact us using the details below. We may need to verify your identity before responding. We will respond within any timeframe required by applicable law.
9. Withdrawal of consent
Where we rely on your consent to process personal data, you have the right to withdraw that consent at any time. Withdrawal of consent will not affect the lawfulness of processing carried out before the withdrawal.
If you withdraw consent, we may still process your personal data where we have another lawful basis to do so, such as a legal obligation or legitimate interests.
10. Right to complain
If you have concerns about how Greenfield Pastures Farm Ltd handles your personal data, please contact us first so we can try to resolve the issue.
You may also have the right to lodge a complaint with the relevant supervisory authority in your jurisdiction. In the United Kingdom, this is the Information Commissioner’s Office (ICO).
11. Data security
We take appropriate technical and organisational measures to protect personal data against accidental loss, unauthorised access, alteration, disclosure, or destruction. These measures may include:
- access controls and password protection;
- secure storage and restricted access to records;
- staff awareness and confidentiality obligations;
- regular review of security procedures;
- use of reputable service providers with appropriate safeguards.
While we strive to protect your personal data, no method of transmission over the internet or method of electronic storage is completely secure. We therefore cannot guarantee absolute security.
12. Contact information
If you have any questions, requests, or concerns about this Privacy Policy or our data practices, please contact:
- Greenfield Pastures Farm Ltd
- Address: Unit 4, Willow Farm Business Park, Station Road, Barrow-upon-Humber, DN19 7DZ, UK
- Email: [email protected]
- Phone: +44 1422 589 734
13. Changes to privacy policy
We may update this Privacy Policy from time to time to reflect changes in our practices, legal obligations, or operational requirements. Any updated version will be published by Greenfield Pastures Farm Ltd and will take effect from the date stated or, if no date is stated, upon publication.
We encourage you to review this Privacy Policy periodically to remain informed about how we process personal data.
Last updated: September 2026